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Fiat USA
Primary U.S. brand website for Fiat, showcasing vehicle models, brand messaging, and consumer engagement.
JavaScriptHTMLCSS
Highlights
- Developed core experiences for Fiat’s primary U.S. consumer website
- Implemented responsive, media-rich interfaces supporting multiple vehicle models
- Collaborated across design, content, and engineering teams on a large-scale brand platform
The Problem
Fiat required a modern, scalable U.S. website to support brand relaunch efforts and communicate its product lineup effectively.
- Need for a cohesive digital brand presence across models and campaigns
- High volume of media content with strict performance requirements
- Content updates required coordination across multiple teams
The Solution
A robust, media-rich brand platform was built to support Fiat’s U.S. market presence.
- Developed responsive layouts for model pages and brand content
- Integrated rich media while maintaining performance standards
- Structured content for flexibility across campaigns and updates
The Results
The platform delivered a reliable, high-impact digital presence for Fiat’s U.S. audience.
- Supported Fiat’s U.S. brand and product launch initiatives
- Delivered a scalable foundation for future campaigns and models
- Provided a consistent experience across devices and browsers
Technical Architecture
Frontend
JavaScript, HTML, CSS
Backend
Content delivery
Database
Content data
Integrations
Analytics, media services