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Citi Google Wallet

Launch microsite introducing Citi’s integration with Google Wallet, highlighting mobile payments, security, and everyday use cases.

JavaScriptHTMLCSS

Highlights

  • Developed a launch microsite for Citi’s Google Wallet integration
  • Translated complex payment concepts into clear, consumer-friendly UI
  • Collaborated with design and product teams on a security-focused experience
Work With Me
Citi Google Wallet

The Problem

Citi needed a clear and trustworthy digital experience to introduce consumers to mobile payments via Google Wallet.

  • Mobile payments were unfamiliar to most consumers at launch
  • Security and trust needed to be clearly communicated
  • The experience had to work seamlessly across devices and browsers

The Solution

A focused microsite was built to explain the product, build trust, and support the launch campaign.

  • Presented security and privacy concepts in a simple, visual way
  • Created a mobile-first experience aligned with Google Wallet usage
  • Structured content for clarity, speed, and ease of understanding

The Results

The microsite supported Citi’s mobile payments launch with a clear and accessible digital presence.

  • Improved consumer understanding of Google Wallet integration
  • Delivered a reliable, responsive launch experience
  • Reinforced Citi’s positioning in emerging mobile payment technology

Technical Architecture

Frontend
JavaScript, HTML, CSS
Backend
Content delivery
Database
Static Content
Integrations
Google Wallet, Analytics